Reply to requests/ inquiries/ responses at the earliest

Responding to individual customer requests is an instrument of email marketing, and a crucial one, too. If somebody sends you an email it means they have investigated and have an interest in your products or services. If you do not reply promptly, you will not only miss the opportunity but you will probably lose a customer for life.

Even worse, they'll be telling others. To avoid this and to ensure you're not missing any opportunities, make it a top priority to reply to all incoming mail at the earliest.