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Tuesday, April 25, 2006
Website Marketing Bible Receives Highest Rating
Website Marketing Bible Receives Highest Rating
‘The Website Marketing Bible,’ an e-book filled with Michael Cheney’s internet marketing secrets, has recently achieved a five-star rating from Review Place.
[USPRwire, Tue Apr 25 2006] Review Place recently granted a five-star rating to 'The Website Marketing Bible,' an e-book by Michael Cheney that aids users in effectively marketing their websites and online businesses.
“Mr. Cheney has poured into this book all of the internet marketing secrets he has learned over the last ten years, with the intent of sharing them with other motivated entrepreneurs and saving them time,” said Laura Pratt, a spokesperson for 'The Website Marketing Bible.' “We are so pleased that Review Place has recognized his efforts with their top rating.”
In his e-book, 'The Website Marketing Bible,' internet marketing expert Michael Cheney offers the spoils of a decade of trial-and-error and hard-earned experience. This e-book contains the marketing secrets and strategies he has learned - expertise that has earned him a successful career as an entrepreneur and owner of multiple online businesses, the reputation of a sought-after internet marketing consultant, and a figurehead for success in the industry. As supplements to 'The Website Marketing Bible,” the package includes an audio seminar on generating additional traffic at no cost by convincing other websites to link to your site, as well as several e-books on writing successful marketing copy, additional internet marketing tips, and techniques used by successful entrepreneurs. Also included is a video tutorial with additional techniques for running and marketing an internet business, including tips on using emails to market effectively, locating quality content, and getting the most out of a business for the least amount of effort.
“'The Website Marketing Bible' is a valuable tool for anyone whose income depends on internet business,” said Andy West, the Press Relations representative for Review Place. “This e-book package places ten years' worth of experience and knowledge at the customer's fingertips in a matter of minutes. This valuable information clearly deserves the five-star rating our reviewers have given 'The Website Marketing Bible.'”
One of the leading consumer-driven online communities, Review Place provides reviews on thousands of products and services. Review Place categories include home based businesses, employment services, relationship advice and many more. The site is dedicated to saving you time and money by providing quality information on the issues that impact your life. To see the complete list of categories, visit www.ReviewPlace.com.
About Review Place One of the largest consumer-driven communities on the Web, Review Place publishes reviews on thousands of products and services. From weight loss programs to financial services to online dating sites, Review Place has the information you need! The goal is simple: to save you time and money by providing quality information on the products and services you seek. For more information, visit www.ReviewPlace.com
Boosting the Sales of Your Internet Marketing eBook or any eBook
Boosting the Sales of Your Internet Marketing eBook or Any eBook
By: Christopher Enders
When you put your all into learningsomething that you need to know, you can bet that other people can benefit from what you have learned. Internet marketing is one of those topics that lots of people need help with. So once you've gained knowledge and experience writingand selling an internet marketingebook might be a good opportunity for you.
In order to make money in ebookpublishing, you have to have a product that people want. How-to books that fill a need are undoubtedly best-selling ebooks. An internet marketing ebook falls into that category.
There is nothing worse than an internet marketing ebook or how-to ebook that is filled with junk. Thus, in order for your internet marketing ebook to be a best seller, it has to offer useful information. If it doesn't, you'll get return requests and charge-backs left and right. Besides, if you don't have quality contentin your internet marketing ebook, you can't comfortably offer a money back guarantee which is actually a vital aspect of marketing ebooks for profit.
Every ebook, especially an internet marketing ebook, needs to have a clear purpose before you begin to write it. Decide who your target audience will be - who will buy your book? Selecting a niche market to sell your internet marketing ebook to is half the battle. When you narrow your market rather than trying to satisfy the masses, you will have a much higher quality product and less competition. The trick to producing a best seller is to provide a solution to an existing problem that isn't effectively solved by numerous competitors.
Add value to your internet marketing ebook by offering freebies as bonuses for buying the ebook right away. A customer's perceived value is very important. Examples of bonuses might include things like a report on how to set up an affiliate program for an ebook, how to manage a pay-per-click campaign, or how to write results-oriented sales copy for an internet marketing website.
Realize that if your internet marketing ebook is going to make money, you've got to apply the internet marketing principles that will get your ebook noticed, walk the prospect through the sales process and close the sale. The first principle is driving trafficto your website. Whatever internet marketing techniques you use to accomplish that, targeted trafficis vital. Once you have visitors at your website the sales process kicks in.
Long-copy sales letters are undoubtedly best for selling an internet marketing ebook or any other ebook for that matter. Short copy just doesn't cut it. You see, when you are selling information products online, like an internet marketing ebook, you don't have the advantage of a face-to-face sales opportunity. Your web copy has to accomplish the sales for you.
To close the sale, the copy must convey a unique selling proposition - one or more things that stand out apart from your competition. It has to be attractive and compelling to your well-defined target market with headlines and subheads that grab attention by stating the product's benefit or solution, or invoking curiosity. Your pricing strategy and relative bonuses must give readers a high perceived value so they feel they are getting an internet marketing ebook and additional information or products that are worth what they are paying.
The sales copy also has to build credibility either by stating the author's credentials, using testimonials, or both. The reader's objections also have to be countered by the sales copy. This can be accomplished by addressing them directly and by offering a money back guarantee.
A long-copy sales letter for selling an internet marketing ebook or another "how to" ebook that creates a sense of urgency can result in immediate sales. People have a tendency to be impulse shoppers so creating urgency by offering a "limited time" price or bonuses or making the product available only for a limited time will prompt the close of the sale.
Another factor to consider when writing sales copy for your internet marketing ebook is, buyers want to know they can contact you. When you provide valid, easy-to-find contact information your credibility increases tremendously and as a result so will your sales for your internet marketing ebook or any ebook you choose to publish.
Copyright Christopher Enders. Internet marketing doesn't have to be a "hit and miss", "learn from your mistakes" mission. There are people out there who have mastered the art and are willing to share their successful strategies. For some of the most comprehensive internet marketing strategies available today, visit BiznessTips.com.